Universal Music Group - Capital Music Group, DefJam Recordings, Interscope Records

Collaborating on merchandise products and packaging for a collection of artist’s under Universal Music Group’s records labels. The overall design direction is meticulously crafted to showcase promotional themes while incorporating subtle patterns or references to the album’s title and art direction. This approach seamlessly integrates into merchandise, direct mailers and promotional displays, resulting in cohesive and visually compelling final products.